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Millions Expected to Watch Sweden’s Great Moose Migration Live Stream
An estimated millions of viewers are anticipated to watch one of television’s unexpected hits in the coming weeks, as populations of moose undertake their yearly journey in spring toward summer feeding grounds. This captivating moose migration event in Sweden is available as a live stream, drawing significant attention.
Phenomenal Viewership for “Slow TV” Event
Last year, nine million individuals tuned in to Sweden’s Great Moose Migration, despite extended periods with minimal activity. This “slow TV” format has gained unexpected popularity, attracting a large audience with its unique approach.
Live Coverage of Moose Migration Across Angerman River
From now until May 4, remote cameras are tracking numerous animals as they swim across the Angerman River, situated approximately 187 miles northwest of Stockholm. This live stream offers viewers a unique perspective on the natural behavior of these creatures during their migration in Sweden.
Early Start to Live Broadcast Due to Moose Movement
The 24-hour live stream began broadcasting on Tuesday on Sweden’s national broadcaster SVT, a week ahead of schedule due to milder temperatures and early moose activity. The warm weather has prompted an earlier than usual start to the annual migration.
“Slow TV” Phenomenon Captivates Audiences
This 20-day “slow TV” event has evolved into a phenomenon, with enthusiasts claiming that the absence of constant action is part of its appeal. The deliberate pace allows viewers to appreciate the subtle nuances of nature and wildlife.

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Fan Dedication to the Moose Migration Stream
Ulla Malmgren, 62, stated she stocked up on coffee and prepared meals beforehand to ensure she wouldn’t miss any part of the event. Dedicated viewers like Ulla are fully immersed in the experience, highlighting the program’s captivating nature.
“Sleep? Forget it. I don’t sleep,” she remarked, emphasizing her commitment to watching the live stream.
Growth in Viewership Since Inception
Nearly one million individuals watched some or all of its inaugural year in 2019, with viewership increasing to nine million by 2024. The consistent growth in audience numbers indicates the escalating popularity of this unique form of television.
Origins of “Slow TV” Concept
“Slow TV” originated in 2009 when Norwegian public broadcaster NRK aired a seven-hour train journey across southern Norway. Since then, it has expanded to the UK, China, and other countries, proving its global appeal.
Academic Perspective on “Slow TV” Appeal
Annette Hill, a professor of media and communications at Jonkoping University in Sweden, suggests “slow TV” is rooted in reality television but possesses a greater sense of authenticity. These unstaged productions allow viewers to unwind and observe the unfolding journey.
Professor Hill explained that viewers appreciate the program because “nothing catastrophic is occurring, nothing spectacular is happening. Instead, something genuinely beautiful is taking place in that minute-by-minute moment,” emphasizing the charm of the mundane in nature.
Viewer Appreciates Calm and Atmospheric Nature of Show
She described it as an opportunity for her to experience “a tranquil, atmospheric ambiance in my own home, and I genuinely value it.” This sentiment echoes the feelings of many viewers who seek solace and connection with nature through “slow TV”.
Low-Stress Production and Cost-Effectiveness
Up to 15 SVT personnel are involved in the broadcast, experiencing reduced stress levels, according to project manager Johan Erhag. He noted its cost-effectiveness, citing that it yielded over 500 hours of footage the previous year, highlighting the efficiency of the production.
Filming Infrastructure for Moose Migration
Moose have followed this route for thousands of years, simplifying the crew’s task of determining where to install approximately 12 miles of cable and position 26 remote cameras and seven night-vision cameras. A drone is also deployed to capture aerial footage, enhancing the viewing experience.
Moose Population in Sweden
Around 300,000 of these typically timid and solitary herbivores inhabit Sweden’s forests. These majestic animals are a significant part of the Swedish ecosystem and landscape.
“King of the Forest” – Majestic Moose Facts
The Scandinavian nation’s largest animal is known as the ‘King of the Forest’. A bull moose can attain a height of 6ft 10in at the shoulder and weigh 450kg (992lbs), underscoring their impressive size and presence in the wild.