Importance Score: 45 / 100 🔵
New flights to the burgeoning island of Boa Vista, Cape Verde, are poised to revolutionize vacation options for British travelers. TUI is introducing new six-hour direct flights from East Midlands Airport, providing an accessible gateway to the sunshine and sandy shores of what some are calling an “African Caribbean” experience at potentially lower costs. Starting Saturday, April 26, the airline will transport its inaugural group of UK tourists to this serene locale, maintaining a twice-weekly schedule throughout the summer and a weekly service during the winter months.
Discover Boa Vista: Cape Verde’s Hidden Gem
Boa Vista, meaning ‘Beautiful View,’ rivals the Caribbean with its consistent 30°C temperatures, clear turquoise waters, and pristine white-sand beaches. This easternmost island of Cape Verde remains an economical choice for vacations, largely due to its undiscovered nature. Currently, a seven-night all-inclusive package is priced at approximately £783 per person.
Increased Flight Options to Cape Verde
- TUI has augmented its flight frequency from London Gatwick to Boa Vista.
- The novel East Midlands route will operate on Wednesdays and Saturdays during the summer.
- Service will reduce to Wednesdays only in the off-season.
TUI’s Expansion Strategy
TUI is set on increasing visibility for this sun-kissed destination. The recent flight additions are part of a broader strategy to increase capacity to Boa Vista by 12,500 seats, answering growing interest in unique beach holidays.
Pristine Beaches and Untouched Beauty
TUI describes Cape Verde as “a group of under-the-radar islands off the west coast of Africa,” positioning it as a compelling substitute for established sunny destinations currently facing issues related to overtourism. Santa Monica Beach, known for its untouched nature, offers visitors a secluded experience.
Explore the Coastline
“The island is wrapped up in 55 kilometres’ worth of coastline, where rocky coves merge into sand-white bays,” according to the holiday company.
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Sal Rei: A Vibrant Capital
“[Santa Monica Beach] has easy access to the nearby capital, Sal Rei, a town of petite proportions, where rainbow-bright surf shops and cafes set the scene.”
Executive Insights on Cape Verde’s Appeal
Chris Logan, Commercial Director at TUI UK and Ireland, expressed enthusiasm about the expansion:
- “Cape Verde has been a popular all-round holiday destination for some time now and we are seeing increased demand for Boa Vista.”
- “This new route from East Midlands, along with our expanded Cape Verde programme, allows us to meet this growing demand.”
- “The island is home to unspoilt beaches and boasts year-round sunshine, which is a huge draw for holidaymakers seeking a new destination for a relaxing holiday.”
Increased Interest from Airlines
The rising interest in this island nation may affect its secluded beaches in the future. easyJet is also introducing its maiden flights to Cape Verde this year, indicating growing recognition of the archipelago as a tourist destination.