Bake Off star Prue Leith claims 'women are too self-obsessed' in brutal swipe

Prue Leith Criticizes Modern Women’s Focus on Self-Care

Celebrity chef and Great British Bake Off judge Prue Leith has sparked debate with her candid opinions on contemporary society, particularly concerning women’s emphasis on self-care. In a recent interview, the esteemed food writer and television personality voiced her growing “irritation” with what she perceives as excessive “self-absorption” among women today, igniting discussions around modern wellness trends and feminism.

Leith Expresses Concerns Over “Endless Self-Absorption”

Leith stated her observations directly, describing the current trend as “constant me, me, me.” She recounted a recent visit to Western Australia where she was struck by the abundance of businesses catering to personal indulgence. “Massage parlours, wellness centres, foot clinics — I’m not suggesting these establishments are unnecessary,” Leith clarified, “but it appears that numerous women are preoccupied solely with their own needs.”

Self-Care Popularity on the Rise

Her viewpoint is anticipated to provoke varied reactions, especially considering recent data from a 2024 YouGov poll indicating that a significant majority, specifically 85 percent of British women, engage in some form of self-care practices.

The same study revealed further insights, with over 60 percent of respondents reporting improved emotional well-being and half experiencing a noticeable decrease in stress levels following self-care activities.

Feminism’s Impact on Gender Roles

The Bake Off personality further expanded her commentary to include the effects of feminism on the present generation. While acknowledging the undeniable positive outcomes feminism has delivered for women, she also suggested it has produced an “unsettling effect” on young men.

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“Feminism has undeniably benefited girls and women,” she acknowledged, before adding, “However, I believe it is generating confusion for boys. They appear uncertain about their roles in contemporary life and lack clarity on appropriate attitudes.”

Views on Male Reactions and Social Media Influence

Leith elaborated, “Many young men are not exhibiting toxic behaviours, but they express feelings of ineffectiveness. Nevertheless, it is undeniable that some display toxicity, particularly those who admire figures like Andrew Tate.”

Tate, a controversial online figure, has faced considerable criticism for propagating misogynistic perspectives. Leith seemingly identifies him as symptomatic of broader modern gender issues.

According to the Great British Menu presenter, assertive and self-assured women now elicit one of two responses in young men: “They either feel intimidated and subdued, or they harbour resentment towards them.” She connected this dynamic to a wider culture of self-preoccupation that she believes affects both genders.

The accomplished baker further asserted that social media platforms play a substantial part in exacerbating these societal concerns. “I don’t believe the younger generation possesses the same level of confidence and resilience as previous generations,” she commented. “A considerable number of individuals experience unhappiness while engaging with their screens.”