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Piper Rockelle, a prominent young social media influencer, has been a figure in the public eye for a significant portion of her life. With the release of Netflix’s documentary series, Bad Influence: The Dark Side of Kidfluencing, Rockelle is garnering attention from wider audiences. This article explores her ascent to fame and the controversies surrounding her career as a child influencer.
Who Is Piper Rockelle?
Piper Rockelle is a successful online personality, actress, and writer, as indicated by her IMDb profile. Boasting over 6 million followers on Instagram and 14 million on TikTok, this Georgia native has cultivated a substantial digital footprint.
Rockelle commenced her journey in short-form video content creation at the young age of 8. Initially gaining traction on Musical.ly in May 2016, she rapidly emerged as one of the platform’s leading creators. During a Musical.ly fan event in Los Angeles in November of that same year, a social media manager approached Piper and her mother, suggesting they establish a YouTube channel.
How Old Is Piper Rockelle?
Piper Rockelle is currently 17 years old. Born on August 21, 2007, she celebrated her 17th birthday in February, commemorating the occasion with an Instagram post featuring gold balloons shaped as the numbers 1 and 7.
Netflix’s Bad Influence Documentary: Key Revelations
Netflix describes Bad Influence, a three-part documentary series, as an “eye-opening exposé.” The series features “teens and parents revealing disturbing accounts of abuse and exploitation within the child influencer industry.”
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At the peak of her popularity, Piper Rockelle was often seen with “The Squad,” a group of young content creators who regularly appeared in her videos from 2017 to 2020. To facilitate consistent content production, some Squad members resided with Piper and her mother, Tiffany Smith.
In January 2022, Tiffany Smith faced a lawsuit from 11 former Squad members alleging “emotional, verbal, physical, and at times, sexual abuse.” Several of these individuals participated in Bad Influence, recounting troubling experiences and accusing Tiffany Smith of mistreatment and manipulation.
Piper Rockelle’s Mother: Tiffany Smith
Tiffany Smith is the single mother of Piper Rockelle. She raised her daughter in Canton, Georgia, residing with her parents, according to reports from the Los Angeles Times.
While managing a pet grooming business, Tiffany Smith also dedicated herself to managing Piper’s early participation in pageants, which continued until Piper was approximately 7 years old. Subsequently, Piper transitioned her focus to the Musical.ly platform.
In a 2022 interview with the Los Angeles Times, Piper Rockelle addressed public perception, stating, “A lot of people think that she’s living her life that she didn’t have and pursuing it through me. Absolutely not. She’s making this so perfect for me.”
In October 2024, Tiffany Smith reached a settlement with the 11 plaintiffs for $1.85 million. She denied any culpability, and the settlement included express disclaimers of liability from all involved parties.
Current Status of Piper Rockelle’s Mother
Following the 2022 legal proceedings, both mother and daughter experienced immediate financial repercussions. While Tiffany Smith has since withdrawn from public attention, Piper Rockelle maintains an active online presence as a social media influencer.