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Netflix Docuseries “Bad Influence: The Dark Side of Kidfluencing” Explores the World of Child Influencers
Social media has become integral to contemporary life, especially for a generation growing up immersed in technology. A new Netflix docuseries, Bad Influence: The Dark Side of Kidfluencing, delves into this digital landscape, concentrating on child influencer Piper Rockelle and her collective, “The Squad.” For those unfamiliar, this article provides essential background.
Continue reading to discover more about the Netflix documentary and the narrative it presents.
Who is Piper Rockelle?
Piper Rockelle, age 17, achieved prominence as a young talent through acting, content creation, and social influencing, according to IMDb. She has garnered a substantial following, boasting over 6 million followers on Instagram and exceeding 14 million on TikTok.
What is the “Piper Rockelle Documentary” About?
IMDb describes the documentary as “A revealing look into YouTube personality Piper Rockelle’s universe, her bond with her manager and mother, Tiffany Smith, and the previously untold accounts from former collaborators within her content creation group.”
Ex-members of “The Squad” have publicly alleged experiencing “an emotionally, physically, and at times sexually abusive environment,” purportedly orchestrated by Piper’s mother, Tiffany Smith. These accusations reportedly triggered legal action against Smith.

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Responding to the lawsuit, Tiffany Smith stated to People, “It’s clear we refute the claims, but regrettably, financial gain motivates some individuals. We chose to resolve this matter privately because protracted legal proceedings would inflict further distress on everyone involved, especially the children.”
She further commented, “Piper, being a minor, has already endured considerable unwarranted and damaging examination. Prioritizing mental well-being, we decided to move forward and concentrate on the next stage of her professional journey.”
How to Watch Bad Influence: The Dark Side of Kidfluencing
This three-part documentary series became available for streaming on Netflix starting April 9, 2025.
Where is Piper Rockelle Currently?
Based on her Instagram profile, Piper Rockelle presently resides with her boyfriend, Capri.