Atari Announces Retro Gaming Smartwatch
Gaming giant Atari has unveiled its latest wearable device, the Atari 2600 My Play Watch, slated for release in June. This new smartwatch is pre-loaded with a selection of iconic Atari 2600 games, including classics like Missile Command and Pong, appealing to enthusiasts of retro gaming.
The Atari 2600 My Play Watch is available for pre-order via the Atari website ahead of its official launch on June 10. Priced at $79.99 (approximately £62), it presents a significantly more affordable alternative to devices like the Apple Watch, making it an attractive option for budget-conscious consumers interested in wearable tech and classic games.
Interchangeable Straps and Design
The Atari 2600 My Play Watch features customizable aesthetics with two interchangeable wristbands, each boasting reversible designs. One strap replicates the visual style of the original Atari 2600 console, while another draws inspiration from the game Centipede. A third strap, showcasing a Missile Command theme, is also offered while supplies last.
Furthermore, the device incorporates design elements reminiscent of classic Atari controllers. The crown and side button are styled to resemble the buttons of vintage Atari joysticks. Notably, the rotating crown serves a dual purpose as a paddle controller for gameplay.
Classic Atari Games on Your Wrist
The primary appeal of the 2600 My Play Watch lies in its integrated gaming capabilities. The smartwatch includes four pre-installed classic titles:
- Pong
- Missile Command
- Centipede
- Super Breakout
These games represent some of the most influential titles in early gaming history, offering a nostalgic experience for longtime fans and an introduction to retro games for new users.
Basic Smartwatch Functionality
Beyond its gaming focus, the Atari 2600 My Play Watch incorporates fundamental fitness tracking features, providing a degree of smartwatch utility.
It is equipped to monitor:
- Heart rate
- Steps taken
- Calories burned
The device also holds an IP68 rating, signifying complete protection against dust and water resistance beyond a depth of 1 meter.
Connectivity Limitations
In contrast to premium smartwatches like the Apple Watch, the Atari 2600 My Play Watch forgoes Wi-Fi and Bluetooth connectivity.
This omission means the device does not support:
- Email notifications
- Messaging app alerts (e.g., WhatsApp)
- Text message notifications
- Music control
- Call handling
This lack of connectivity is a significant limitation and may position the Atari offering as a niche product rather than a direct competitor to mainstream smartwatches.
Target Audience and Availability
Despite its limitations, the Atari 2600 My Play Watch is likely to attract consumers with a strong affinity for retro video games and the Atari brand. Pre-orders are currently open on the Atari website.
Global shipping is anticipated, although confirmation from Atari is pending regarding worldwide distribution and availability beyond the official Atari website.