Microsoft will need to solve this problem if the Xbox One X is to be a success in Japan.
Xbox One sales are massively down in Japan, where the console sometimes shifts fewer than 50 units a week.
Microsoft has acknowledged the problem in the past, admitting that it doesn’t have enough Japanese-centric games available in the region.
But according to NIS America CEO Takuro Yamashita, the problem is bigger than just a lack of games.
In an interview with MCV, Yamashita said that Microsoft hasn’t been very supportive to Japanese publishers.
“Honestly speaking, Microsoft’s approach to Japanese games hasn’t been very supportive,” he said.
Another problem is the minimum order requirement, which doesn’t lend itself to niche titles.
“Microsoft, you know, for Japanese games, there’s still a very niche element to them, no matter what it might be,” he continued.
“Microsoft also has a minimum order quantity for their games, and their whole structure isn’t really geared toward niche games or smaller games like Japanese titles, so they’re not really supportive of Japanese games or developers.”
NIS America, which publishes games such as Disgaea, hasn’t ruled out Xbox one support in the future, but only if the right situation presents itself.
Microsoft will be hoping for more success with the Xbox One X, which has a November 7 release date in the UK.
Microsoft’s impressive new console has a CPU that is 30% faster than that of the original Xbox One, while the GPU is 4.6 times more powerful than its predecessor.
Interestingly, the 8GB of memory – which is up from the 5GB found in the original Xbox One – allows the console to process art assets, making it easier to run 4K resolution visuals at higher speeds.
The full list of Xbox specs can be seen below…
- CPU Eight custom x86 cores clocked at 2.3GHz
- GPU 40 customised compute units at 1172MHz
- Memory 12GB GDDR5
- Memory Bandwidth 326GB/s
- Hard Drive 1TB 2.5-inch
- Optical Drive 4K UHD Blu-ray