“Shoppers and shops were stymied by shortages in August. Keeping the shelves full was a real battle, especially for department stores, which is one reason why we spent less in these stores in August. Supermarkets had a fight on their hands to keep supply chains flowing, but the might of these retailers meant they were able to track down alternative suppliers so we could keep filling our trolleys.
Our passion for the big shop dimmed slightly in August, as we rediscovered our passion for a big night out. We spent more in bars and restaurants, and bought 1.2% less in food stores than in July. However, there are signs that life hasn’t entirely returned to normal, and we’re still spending more time raiding the fridge and parking ourselves on the sofa, because we’re still buying 3.4% more in supermarkets than before the pandemic.
Given so many of us holidayed at home, and in the rain, this year, it’s not surprising that we splashed the cash in stores like computer retailers and sports equipment shops. Sales here are up 4.5% from before the pandemic. However, there are signs that shortages were an issue here too, because sales were down 1.2% in the month.”