Apple approached Nissan recently over autonomous car project; talks have ended: FT

(Reuters) – Apple Inc approached Japan’s Nissan Motor Co Ltd in recent months about a tie-up for its secretive autonomous car project, but the talks ended after disagreement over the branding of the iPhone maker’s effort, the Financial Times reported on.ft.com/3jMzXei.

The contact was brief and the discussions did not advance to senior management level, the report added, citing people briefed on the matter.

Earlier this month, South Korea’s Hyundai Motor Co said it was no longer in talks with Apple on autonomous electric cars, just a month after it confirmed early-stage talks with the tech giant.

Reporting by Nandakumar D and Kanishka Singh in Bengaluru; Editing by Kim Coghill

source: reuters.com