The night’s first misstep came with plant-based milk Oatly’s attempt to entice the US market with a strange clip of CEO Toni Petersson singing the brand’s signature slogan, ‘Wow no cow’ in the middle of a field.
On Twitter, one viewer wrote: “I’M STILL LAUGHING AT THIS OATLY AD. I can’t believe they decided to show THIS for a Super Bowl ad.”
Another slammed the company and said: “Well, I used to drink Oatly but time to switch brands!”
More bemused reactions came in when Hollywood star Timothée Chalamet appeared as ‘Edgar Scissorhands’ alongside Tim Burton regular Winona Ryder to advertise, of all things, the new Cadillac.
source: express.co.uk