While Christmas might be the last thing on your mind this week given the heatwave, early bird shoppers are in luck if they want to stock up for the festive season. One supermarket is already looking ahead to Christmas and has got in there first by launching some of its seasonal stock. Tesco has beaten its rival supermarket chains to be the first to sell the nation’s favourite seasonal sweets for this year. 

Every Christmas the supermarket aisles are piled high with chocolate gifts and treats. 

Brands such as Quality Street, Celebrations and Roses have become an annual tradition in homes around the country. 

Some supermarkets have even started to sell their own versions of the seasonal sweets, with dupes of Toffee Pennies and even the famous “purple one” which features hazelnut and caramel. 

However, while they’re often not launched in stores until September time, Tesco has rushed ahead and is already selling this year’s Christmas treats. 

READ MORE: Tesco, Asda, Sainsbury’s and M&S update the best time to shop

All of the festive tubs are just £4 – though they vary in terms of value for money. 

Celebrations and Quality Street offer the best bang for your buck, with 650g of chocolate treats for £4. 

Cadbury’s Heroes and Roses are both sold in a slightly smaller size of just 600g, despite being on sale for the same price. 

The chocolates aren’t yet on sale at Asda, Sainsbury’s or Morrisons, making Tesco the first off the mark to give shoppers a taste of Christmas. 

The launch comes despite the recent announcement by the government that it would be cracking down on obesity. 

Prime Minister Boris Johnson is reportedly making plans to help Britons slim down in the wake of the coronavirus pandemic. 

Obesity is known to be a risk factor for how severe sufferers are affected by the disease. The impact COVID-19 is something he knows only too well from his own experience. 

The strategy might include plans to ban supermarkets from putting chocolate treats and snacks at the end of aisles to discourage impulse purchases. 

source: express.co.uk

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