Stacey Solomon, 30, revealed via her Instagram account that today was the launch of her new Primark childrenswear range. On Stories, the star filmed as she took her three boys along to their nearest Primark store so they could sample the clothes.
“The boys can’t believe they’re in a big window. I might be due on but I feel really teary,” Stacey said to her 3.5 million fans on the social media app.
In the first video, her youngest son Rex can be seen getting very excited over the advertisement campaign, as he excitedly banged the glass.
Stacey asked Rex: “Who is it? Is that you? I could cry right now.”
In a second video, the one-year-old can be seen playing with the window display.
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She continued: “They let us go in the window, and Rex was obsessed with the mannequins.”
Stacey was joined for the excursion by her partner Joe Swash, who tried to help keep Rex under control as the baby pushed some clothes on the floor.
The former X Factor star wrote: “We spent a lot of time following Rex around and refolding all the clothes.”
Stacey also ensured that she treated herself, as she picked up some new summer wardrobe staples from the budget retailer.
“Then, I began the process. I wanted to create the whole thing so I’ve spent the last year finding patterns, prints, colours I love.
“And choosing materials that wash well and are comfy and soft. The big pickles really helped me.”
In the comment section, fans gushed over the collection, as they congratulated the star.
One said: “Oh my actual god, how cute are these! Congratulations Stacey.”