FILE PHOTO: People follow social distancing rules as they are seen queueing outside a Sainsbury’s store in Royal Wharf as the spread of the coronavirus disease (COVID-19) continues, in London, Britain, March 31, 2020. REUTERS/Steven Watt
LONDON (Reuters) – British supermarket group Sainsbury’s (SBRY.L) said on Friday it would start to remove the customer purchasing limits it imposed as a response to increased demand during the coronavirus emergency.
“As stock continues to build, we have been reviewing whether we still need to limit the number of items people buy. I am pleased to tell you that we will start to remove limits from Sunday,” Chief Executive Mike Coupe said in a letter to customers.
Limits will remain in place on the most popular items which include UHT milk, pasta and tinned tomatoes, he said.
Reporting by James Davey; editing by Kate Holton