BorderlessLive debut opens up new influencer directions for travel industry

For aspiring or established influencers looking to join forces with key brands, grow channels or create memorable content, the two-day urban festival (in the capital’s Tobacco Dock) features sessions from creator community pioneers, speed networking, workshops, food, music, drinks and a closing party. Such is the power social media and influencer marketing, it is estimated to become a $10billion dollar industry by 2020. Seventy-one percent of consumers now are more likely to make a purchase based on a social media recommendation and 57 percent will visit a website after reading a positive review.

Staged by World Travel Market organiser Reed Travel Exhibitions in partnership with influencer-marketing agency Traverse Events among confirmed brands and experiences experts are Aruba Tourism Authority, Czech Tourism Authority, G Adventures, Andalucía Tourist Board, Murcia Tourist Board, Tinggly, Le Grand Voyages, TicketAid, Lotus PR, and South Korea Tourism Board.

One live session at the heart of blogging is not to be missed: how to monetise a blog and how much can a blogger expect to earn. 

A panel discussion tackling just that will hear from Steve Hänisch (Backpacker Steve) a G Adventures wanderer, Chloe Gunning (Wanderlust Chloe) and Adriano D’Ambrosio from ViviCity.

For more details and registration, click here.  

source: express.co.uk