Experiences or stuff, what’s the best buy for a happiness boost?

Woman inside inflatable plastic ball

Doing beats owning

Chris M. Rogers/Getty

Ah, the joys of (social) science. You’ve been saying something for years, as publicly as possible, and then new research comes along that suggests you might have been wrong all along.

A few years back, I gave up a stable job and bet the proverbial farm on writing a book about what I believe is one of the most important social trends of our era: the move from materialism to experientialism. Instead of looking for pleasure, identity and status in material things, we’re increasingly seeking them in experiences instead.

One of the principal reasons …

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